Newly Enhanced Video Compression Encoder Now Available on Texas Instruments' TMS320DM642 Digital Media Processor
WWComs' H.264 Baseline Video Encoder Offers Real-Time D1(720x480) Resolution, Unprecedented Bandwidth Efficiency and Exceptional Picture Quality
SUNNYVALE, Calif., March 1 /PRNewswire/ -- WWComs, Inc. (http://www.wwcoms.com/ ) a leader in quality and efficiency for video codecs based on Texas Instruments (TI) digital media processors, today announced the availability of its codec, the BC-264, running the H.264 baseline profile video encoder on a single TI TMS320DM642 digital media processor. Benefits of using H.264 video codec technology over H.261 and H.263 are numerous and include up to 65 percent decreased bandwidth at exceptional picture quality. The announcement of the BC-264 codec for H.264 baseline encoding on a single digital media processor strengthens the business case for customers migrating to this technology for IP-based video telephony applications.
"The BC-264 codec is the ultimate, most efficient and flexible solution for full D1 (720x480) resolution two-way communications available today," said Lars Herlitz, CEO of WWComs. "Perfecting the BC-264 codec for the DM642 digital media processor requires both embedded DSP and video software application expertise. The decision to focus WWComs' development efforts on TI's TMS320DM64x(TM) suite of processors was based on the platform's superior architecture and TI's unparalleled third party development support."
The BC-264 codec was developed for IP-based video conferencing, IP-based video phone, mobile devices and live streaming applications, where latency and exceptional video quality are major factors. Current implementation will run at full D1 resolution with a constant or variable bit rate range of 64kbs to 4 Mbps. The BC-264 has full support for NTSC and PAL with a frame rate of 30fps and 25fps respectively. WWcoms H.264 main profile codec for the broadcasting industry will be available in the near future. For more information, visit http://www.wwcoms.com/ .
"We see WWComs' H.264 baseline codec solutions on TI's DM642 digital media processor driving faster adoption of H.264 video compression technology in the marketplace," said Pradeep Bardia, DSP video solutions marketing manager, TI.
About WWComs, Inc.
W&W Communications, Inc. was founded in December 2001 by group of leading professionals from the Video, Networking and Telecommunication industry with over 60 years combined experience. WWComs believes that standard-based, media-rich network solutions will lead the way to the next generation Wireless & Wireline Communications and associated new applications. To meet the challenge, WWComs combines its proprietary, extensive algorithm optimizations for the hot new video coding standard H.264 / MPEG-4 AVC, with the most advanced processor specific parallel optimizations to set new benchmarks in quality and efficiency for video codecs for all key video markets: Broadcasting, Video Conferencing, Video Surveillance, Distance Learning, Video on Demand (VoD), Web casting, Smart Phones, etc. For more information, visit WWComs' web site at http://www.wwcoms.com/ .
About the Texas Instruments Third Party Program
WWComs is a member of the TI TMS320(TM) third party program, the most extensive collection of global DSP development support in the industry. With more than 650 independent companies and consultants, TI's customers have easy access to a broad range of application software, development hardware and software and consulting services. For more information on the TI third party program, please visit http://www.ti.com/3p .
CONTACT: Ronald Allard of W&W Communications, Inc., +1-408-481-0264, or
ron@wwcoms.com
Web site: http://www.wwcoms.com/
http://www.ti.com/3p
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